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Market-Driven Retailing

Actionable Insight, Custom Strategies

Based on Your Market

By assessing your store's positioning relative to local competitors, Orgill's Market-Driven Retailing (MDR) program delivers data-driven strategies to make the most of your business operations.

Our MDR program offers a comprehensive evaluation of your market, providing actionable insights to enhance your store's competitive edge.

A Data-Based Way Forward

The MDR process begins with Orgill's store planning team, who will conduct an on-site audit of your store as well as a selection of competitors. This will benchmark your pricing, inventory breadth, and customer service quality. The team also will gather local demographic data for initial store planning.

This market-specific data lets you implement measurable actions that enhance your store's reputation as the preferred choice in your community. Whether you're opening a new store, expanding an existing store, or ensuring your current location remains competitive, the MDR results will provide valuable insight to align your offerings with what your community wants.

Assortment, Price & Service

Data from MDR analyses is the foundation of your customized business plan that targets three critical areas:

Focused
Assortment Planning

Aligning your product selection with customer preferences to effectively meet market demand.


Market Specific Pricing

Developing competitive pricing to attract customers while maintaining profitability.

Strategic Customer Service

Enhancing customer service to build loyalty while providing your community with the best shopping experience.

Drive Profitability

Leverage Orgill's MDR program for a deeper understanding of your market so you can make informed decisions that drive profitability and establish your store as the community’s go-to destination.

shopper at checkout

Ready to get started?

LET'S TALK

For more information on Orgill's Market-Driven Retailing program, contact John Martin.

jmartin@orgill.com

1-800-347-2860 EXT. 5407